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| Dear Xymara Reader
This month, we'd like to highlight Ciba's attendance at the forthcoming European Coatings Show in Nuremberg. We'll be there with a major presence, presenting all our latest colors, effects, surfaces and solutions. If you'd like to have another chance to check out our Effect Tunnel (newly equipped with a whole new generation of exciting visual surface effects and materials as well as a preview of the first few new stylings of our Color Trend Vision 2010-2011), then do come along and see us! We'll be at stand 557 in Hall 7.
The impact of the current economic crisis is being felt everywhere today. We're no exception at XYMARA.com. Our report on the 2009 North American International Auto Show demonstrates its impact on the automobile world, a world which previously would have celebrated its offerings with much pomp and pageantry, and which this year opted for a more restrained and subtle show.
Elsewhere, we feature the issues confronting brand owners struggling to maintain the security and develop the value of their brands in an increasingly difficult environment, while strategies for brand differentiation and awareness creation feature in our look at the cosmetics packaging industry.
As we outlined in our monthly round-up of the world of design, "X" Marks The Spot!, design continues to be paramount in determining and directing the way that we interact with our world, whether through solutions for the new age of urban humanity (you may have heard that 2008 marked the epochal moment at which more than half the world lived in cities) or through the imagery branding and promoting a future president of the United States of America.
This past month, we've also kept up our promise to be the design resource on the internet, delivering a complete "toolbox", from inspiration - through the launch of the latest issue of our quarterly online design magazine, INMYX - to a spotlight on the color specification and handling services provided by matchmycolor.com.
It's a tough time all around - we hope we're helping you make a difference!
Le Vin Chin
Editor-in-Chief
XYMARA.com
Color Trend Research
EXCLUSIVE to the Ciba® XYMARA™ Newsletter: In-depth studies on the science, art and philosophy of color and design.
News
What's new and what's happening in the world of effects? We provide information on design trends, market players, novel products and innovative technologies.
Designers' Corner
All about design, from inspiration to concrete examples, via interviews with designers and features on events and trends.
Events
Where to go to find inspiration - or to meet your network of contacts? We highlight the most influential design shows, trade shows and press events.
INMYX
Highlights from XYMARA.com's companion online magazine
 | | Back to basics on fashion runways: vintage and retro designs are the answers of the
moment to the worldwide economic crisis. This, at least, is the gist of what we are
told by the design trade's publications. In fact, the first fashion and design shows of
the year - whether in North America, Asia or Europe - have had one thing in
common...
Color Trend Research February 2009 Article (1,5 MB) |
 | | Cosmetics packaging has been assailed by an irresistible wave of collaborations with artists, illustrators, designers and architects. Kate Gilbert finds this successful synergy generating limited edition collections, but also formulating brand identities and widening the creative's customer base.
Read full article on www.xymara.com |
 | | Procter & Gamble's Paul Fox explains that the only way to protect a brand's identity is to take a holistic approach throughout the entire supply chain.
Read full article on www.xymara.com |
 | | Lynn G. Crutchfield, president of Acucote Incorporated and The Brand Protection Alliance, outlines the dangers to brand value and public health from the menace of counterfeit products, and provides a guide to protecting your brand.
Read full article on www.xymara.com |
 | | Cycles of life and death, inspiration from Nature and natural formations twisted into shiny modernity or grotesquerie and morbidity ... these are the themes of our latest edition ...
Read full article on www.xymara.com |
 | | You've probably experienced the problem where the product that comes out of the end of the production line is a completely different color from the color you defined when you designed the product ...
Read full article on www.xymara.com |
 | | The 79th Geneva International Motor Show is ready to wow its visitors with innovation and inspiration from March 5 to 15 at the Palexpo in Geneva, Switzerland ...
Read full article on www.xymara.com |
 | | This year's Detroit auto show was very much subdued, with some major auto manufacturers deciding not to attend. The tone and presentations were much more low-key than in previous years ...
Read full article on www.xymara.com |
 | | Ciba will be at the European Coatings Show in Nuremberg with a presence dedicated to "Making Things Better", with special emphasis on design and efficiency, colors and effects, and sustainability ...
Read full article on xymara.com |
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| Shih Chieh Huang: Glowing Art, Glowing Fish | |
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 | | Blinking, glowing, flowing, beeping. Installation artist Shih Chieh Huang transforms spaces around the world with everyday objects - plastic bags, zip ties, fans, electronic toys - that he reconfigures into moving, luminescent systems that seem almost organic...
Read full article on www.xymara.com/inmyx |
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